1. Plan & Target
First we listen to your aims for the campaign. We’ll make sure you’re using the most effective marketing for your business and that you choose the product that’s right for you. (See below.) Then together we’ll help you target your leaflet distribution at the people most likely to buy from you.
2. Print & Design
Good design is critical to your success; after all customers remember 80% of what they see compared with 20% of what they read. Once the design is right, we’ll take the hassle out of dealing with printers while you get on with running your business.
3. Deliver & Research
Whether it’s alongside one of our trusted community papers or via our delivery partners, we make sure we put your marketing message directly into the hands of your target audience. And, as members of the Direct Market Association (DMA), we meet their exacting delivery standards.
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Any marketing material delivered through the letterbox is known as a door drop. Delivery teams go from house to house (door to door) putting your leaflet, brochure, coupon, or product sample directly into the homes of your potential customers. And it works, 79% of people keep, pass on, read or glance at door drops. (Source: DMA)
Do you really know how good your leaflets are? How effective are they? What do people think about them? And about your business?
Zoom Insight will give you the answers so you can get the maximum return on your next campaign.
Every day consumers are bombarded with marketing material so you need your message to stand out from the crowd. To make it simple we have a library of designs to help you decide what you’d like.
If you can’t find a design that you like, our experienced team of designers can help you.
Because we order leaflets in such vast quantities we enjoy economies of scale that we can pass on to you. We can also take the hassle out of dealing with printers while you concentrate on running your business.
Leaflets, or other promotional items, can be inserted within many of the prestigious paid-for newspapers across the country adding extra impetus to any campaign.
What could be more effective than giving potential customers a sample of your new product at home in their hands? As long as it’s legal, we can deliver it. The only limitation is your imagination.
Impossible to ignore, onserts (sticky notes stuck on the front of free newspapers) come in a range of colours and sizes. They are the perfect way to present money-off coupons or discount vouchers—which are kept by 33% of potential customers. (Source: DMA)
With access to 96% of the online network, we provide you with the opportunity to combine the power of a leaflet campaign with a digital element to increase reach, reiterate your message and drive response.